Advice for Squidoo – Ebay Affiliates
August 13th, 2009
Recently (May), Ebay released some policy changes for their affiliates, not allowing them to put links on domains they don’t ‘control’ instead of content.
This has caused some big time ripples as it is the latest in a string of moves by eBay that increasingly makes their affiliate program more and more hostile towards its own affiliates.
Along this line, HQ announced their new eBay policy today for lensmasters.
In a nutshell, no more adding your personal ebay links to squidoo lenses.
What does this mean for your options? I see a few:
Use Squidoo’s ebay modules – Easy, fast, and they have proven to convert over time. However, Squidoo keeps half the income (which is pretty fair imho).
Stop using eBay – Over the past few months I’ve begun transferring a lot of my sites and content away from using eBay as a prime revenue generation source. For such a large company, their policies have been remarkably inconsistent and prone to change. When compared with the other affiliate behemoth, Amazon, I’m constantly surprised at how well Amazon executes its program and eBay flubs theirs. If the products you are reviewing or reccomending on your lens can’t be found on Amazon, I would strongly encourage you to take a look at some of the other networks like Commission Junction, Pepperjam, Linkshare, and the like. Often you can find great programs that promote very cool specialty items and give you a better commission on top!
All in all, look at this change as an opportunity to diversify your income streams, not as a death knell on your online efforts.
What thoughts do you folks have?
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